Aditya Birla Lifestyle Brands shall comprise of lifestyle brands who primarily play in the western wear segment with brands such as Louis Philippe, Van Heusen, Allen Solly and Peter England. It also includes youth wear brands such as American Eagle, sportswear brand Reebok and the innerwear business under Van Heusen.(Source : Prospectus Page No: 20)
Aditya Birla Lifestyle Brands shall comprise of lifestyle brands who primarily play in the western wear segment with brands such as Louis Philippe, Van Heusen, Allen Solly and Peter England. It also includes youth wear brands such as American Eagle, sportswear brand Reebok and the innerwear business under Van Heusen.(Source : Prospectus Page No: 20)
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